About WATS

Empowering a
Waste-Free Tomorrow.

Our vision.

Cycle diagram illustrating the process of the circular economy with steps: Take, Make, Consume, Repair, Reuse, Recycle in a circular flow.

We are dedicated to supporting businesses on their sustainability journeys. Our vision is leverage software to facilitate the transition to the circular economy.

Our values

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Support transparency

Operate honestly and openly

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Stay curious

Solve problems with creativity and resilience

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Embrace challenge

Continuously driven to be problem solvers

Cartoon raccoon with its hand behind its ear, making a universal gesture for "I'm listening to you". The Raccoon has a striped tail, set against a black background.

Active listening

Practice patience & understanding

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Nurture growth

Learn and enhance skills to drive innovation

Leadership Team

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Meredith Danberg-Ficarelli

(she/her)
Co-Founder + CEO

Meredith built services and operations as Exec Director of Common Ground Compost LLC (CGC) from 2017-2022. Meredith is a TRUE Zero Waste Advisor, sat on the Board of Directors of the US Composting Council from 2020-2025, and was recognized with the 2019 Recycling Leadership award by the New York State Association of Reduction, Reuse, and Recycling. Meredith holds a BA in Anthropology from the University of Virginia and a MS in Urban Policy and Sustainability Analysis from the New School, plays ice hockey, and loves sandwiches.

A woman with short brown hair and a white blouse taking a selfie against a dark textured wall.

Laura Rosenshine

(she/her)
Co-Founder + COO

Laura founded Common Ground Compost LLC (CGC) after a few years working in the commercial waste sector, including working with a Norwegian-based technology company piloting in-vessel organics processing in NYC. In 2017, Laura co-founded Foodprint Group which was focused on bringing standardization and industry best practices to the waste management programs of multi-location hospitality and food businesses. In 2021, Laura returned to CGC to focus on building a WATS. Laura is a TRUE Zero Waste Advisor, and her rescue dog is terrified of garbage trucks.

Supported by top-tier backers

Our exceptional investors believe in and embody our vision.

Ready to learn more about how waste transparency can work for your business?